The most successful people in life have the best information. We’ve all been there. While trying to research an interest or solve a challenge we hit the search bar. Likely you end up on a business’s website, or possibly their community, and instead of being what you were looking for, it appears to be more of a marketing vehicle. Or even worse subject matter experts from the company are nowhere to be found and relevant information on the topic is sparse at best. One brand I attempted to interact with recently while trying to install a transmission performance tune on a car (we all have our addictions) pretty much answered every forum post with ‘please call support.’ Why not post what solved the issue rather than making me also call in? In IT especially, there’s little patience for this sort of thing. A study by Forrester says, customers prefer knowledge bases over all other self-service channels and 90% want an immediate response to their customer service question. I can relate. I too prefer to read the ‘friendly’ manual. A culture and customer focus prime to be shared. When I joined StarTech.com last year with the charter to help build a community, I was aware of the company’s reputation among IT Pro’s, Sysadmins, and the like. In short: ‘I know it will work.’ What I wasn’t aware of, and you really can’t be until you land, is the amazing culture and no exaggeration here -- fanaticism with customer satisfaction. The smiling people in pictures on the website are no joke or stock photography, I work with those people and they are genuinely fun, professional and great at what they do. If you’ve ever talked to our support department, you already know we’re hyper-focused on customer experience. Community is another significant step in that direction. Community connects with the core business mission of StarTech.com. It’s centered on solving problems for the IT Pro. It’s about performance. It’s about helping make hard-to-find easy. Community.StarTech.com allows for communications between StarTech.com employees, customers, and their peers. It’s a completely open platform with an extensive knowledge base and a wealth of self-serve technical information – including articles, tech notes, videos, and FAQs. Today, we’re opening the doors. Welcome to the StarTech.com IT Pro Community. Got a question on how best to setup multiple displays or address a unique situation in your environment? Search the knowledge base or drop a post. Have something you’d like to see us make or make different? Let us know in the idea station. I look forward to seeing you online and reading about what unique (and sometimes wild) problems you are trying to solve in today’s tech world. Explore Community